In Focus

October is Breast Cancer Awareness Month

Christian Marotta

Christian Marotta

October 2015
Pink Jc

Breast cancer, the most prevalent women’s cancer in Australia, touches one in eight families. This year an estimated 15,600 women will be diagnosed with the disease, at an alarming rate of 42 every day.

October is Breast Cancer Awareness Month, putting the spotlight on this leading women’s health issue and, in turn, raising funds that will improve care and treatment for thousands of breast cancer patients.

Men can also be diagnosed with breast cancer and although it is rarer, the vital work of Breast Cancer Network Australia — which runs Breast Cancer Awareness Month — is helping the broader community to be more cognisant of the disease and its symptoms.

With the aid of BCNA’s critical wellness and empowerment programs, for both women and men fighting breast cancer, the survival rate has been increasing. The latest research shows the five-year survival rate is more than 89 per cent, but easily accessible information and advocacy remains crucial.

The community can support BCNA’s life-saving mission by purchasing signature pink products from its supporters, including jewellery, fashion, beauty and homewares.

Through our community connections, Jellis Craig is proud to be able to spread awareness for BCNA’s important endeavours. We will be reaching out, in partnership with our vendors, in a number of ways next month.

A contribution from each property sold under the hammer by Jellis Craig’s auctioneers in October will be donated to BCNA, which will contribute to its vital programs. BCNA will be a key to our auctions and open for inspections throughout October, with the organisation’s symbolic Pink Lady silhouettes in gardens and around homes.

Our team also has purchased a table at the BCNA fund-raising luncheon at Crown’s Palladium ballroom, which brings supporters from around the country together for silent auctions and inspiring guest speakers.

The BCNA’s Pink Lady luncheon series in Melbourne and Brisbane have been so successful that this year the program has been expanded to include events in Perth, Hobart and Canberra.

For more information on BCNA and Breast Cancer Awareness Month’s supporter products or to attend a BCNA event, visit

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