In Focus

10 Instagram Accounts You Should Be Following

Athena Kitchen Credit Sarah Elliot
Felicity Allen

Felicity Allen

February 2021

Renovating your home or just looking for inspiration when it comes to architecture, interiors, or property styling? Here, we’ve rounded up 10 of our favourite Instagram accounts to follow for all things home, design, and lifestyle. Start scrolling.

1. Eye Swoon

Athena Calderone’s kitchen is a thing of dreams. The New York based interior designer, cook, and author has an eye for unique pieces that you wouldn’t usually think of pairing but just seem to work. Follow for styling ideas, delicious, seasonal recipes, and, as already mentioned, serious kitchen renovation inspiration.

Athena Kitchen Credit Sarah Elliot

Image Credit: Sarah Elliot

2. The Design Files

Where else to start but with Australia’s most popular design blog? The Design Files was created in 2008 by Lucy Feagins and remains a constant source of inspiration for creatives and design aficionados. Follow for: an inside look at beautiful homes, to get across the latest artists and designers, and the occasional seasonally appropriate recipe. Bonus tip: Sign up to their newsletters to receive a daily TDF hit directly into your inbox.


Image Credit: Amelia Stanwix via The Design Files

3. Est Living

Over half a million people can’t be wrong, the Est. Instagram account is dedicated to unforgettable spaces and inspired design (in their own words), and we couldn’t agree more. Follow for the chicest interiors, pre-eminent architects to know, and swoon-worthy product ideas.

Est Living

Image Credit: Annick Vernimenn via Est. Living

4. Tamsin Johnson

Sydney-based interior designer Tamsin Johnson has perfected a sophisticated, effortless aesthetic that her clients and Instagram followers can’t get enough of. Tamsin’s ability to combine bold and pared back pieces, with contemporary and antiques in both her residential and commercial projects makes her a must-follow. Bonus tip: If you’re ever in Sydney stop by Tamsin’s showroom at 33 William St in Paddington to check out her inventory and pick a forever piece for your home.

Tamsim Johnson

Image Credit: Tamsin Johnson via Beauticate.

5. Domain

Searching for a sprawling estate in the NSW hinterlands? How about a cliff-top home on South Australia’s Kangaroo Island? Domain’s Instagram showcases the very best homes on the market from across the country.


Image Credit: via Domain.

6. Curated Spaces

Pip Newell started selling second hand furniture via Instagram, Curated Spaces, in 2017. Now, Pip manages a team of 20 sellers across the country that source the furniture that the brand is so well known for, think travertine tables, chubby chairs and sofas from the 70s, and rattan pieces. Follow (and maybe turn post notifications on!) if you’re looking to purchase iconic vintage furniture and objects.

Curated Spaces

Image Credit: Image via Curated Spaces Instagram

7. Rose Uniacke

Antique dealer and interior designer Rose Uniacke’s 19th century home in London was originally an artist’s studio, before Rose undertook a complete renovation and turned the home into a single dwelling family home with courtyard, cinema, wine cellar, spa, and pool. Follow Rose for refined interiors with a sense of serenity. Bonus tip: Rose also designed the Beckham’s house in Holland Park.

Rose Uniacke

Image credit: Image via House & Garden

8. The NGV

Stay informed with the latest happenings, exhibitions, an artists in and around the oldest and most visited gallery Australian art gallery, by following the NGV on Instagram. During Melbourne’s lockdown in 2020, the NGV did a fantastic job at injecting Melbournian’s with a culture hit with every post, from gallery walk-throughs, to behind-the-scenes looks at building some of its most renowned exhibitions.


Image Credit: National Gallery of Victoria

9. Broadsheet

You couldn’t find a more up-to-date publication for all the things happening in Melbourne if you tried. The Broadsheet website is your go-to to find the coolest new restaurants, bars, cafes, exhibitions, and events happening not just in Melbourne but also across the country. Follow their Instagram for a very in-the-know breakdown of the goings on in our city.


Image Credit: Tonka Restaurant via Broadsheet

10. Architectural Digest

With just over 7 million followers, Arch Digest is the most-followed account from our list, and for good reason. Arch Digest accesses the most architecturally amazing residences and buildings from across the globe, from Serena Williams’ recently renovated waterfront home to iconic interior designer Kelly Wearstler’s home.

Arch Digest

Image Credit: Image via Sam Frost from Architectural Digest.

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