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Local market update

Geelong & Surrounds

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We sat down with our Geelong directors to explore how the past year has unfolded and what lies ahead for the local property market.

How has the broader Geelong property market performed in the last 12 months?

Geelong's property market has seen steady performance compared to other regions of Victoria. There continues to be strong buyer interest, including from interstate buyers and investors. We have seen more investors active in our region due to rental price strength and demand, which has kept rental prices at a premium.

Geelong’s property market has seen steady performance compared to other regions of Victoria. There continues to be strong buyer interest.

9 Blessington Street, Newtown SOLD
9 Blessington Street, Newtown SOLD $1,085,000

Which areas in and around Geelong look best placed for stability over the next 12 months?

Geelong West, Manifold Heights and Herne Hill are particularly well positioned, largely due to their proximity to schools, public transport, sporting facilities and everyday amenities.

How do you expect the broader Geelong market will respond to further potential cash rate adjustments?

Investors may consolidate portions of their portfolios, depending on their short-term or long-term objectives. However, according to Census 2021 data, Geelong's population is expected to steadily grow by almost 100,000 people in the next 10 years, which suggests strong ongoing demand.

Median property prices

Source: Cotality, 01/04/2025 - 31/03/2026 Where a suburb is split across a LGA, the whole suburb has been used to determine a median. Where there are insufficient sales within a suburb over a 12-month period, a median price has not been calculated.

Geelong

  1. Belmont
  2. East Geelong
  3. Geelong
  4. Geelong West
  5. Hamlyn Heights
  6. Herne Hill
  7. Highton
  8. Newtown
  9. Rippleside
  10. South Geelong
$0$200K$400K$600K$800K$1M$1.2M

Median days on market

Source: Cotality, 01/04/2025 - 31/03/2026

City of Greater Geelong

Houses 32 days
Units 35 days

Rental yield

Source: Cotality, 01/04/2025 - 31/03/2026

City of Greater Geelong

Houses 3.9%
Units 4.3%

Current population

Source: ABS Census 2021 Data

City of Greater Geelong

271,057
  • Houses
  • Units
24 Margaret Street, Rippleside SOLD $1,190,000

Newtown is seeing strong quarterly house price growth at 6.9%¹. What factors are contributing to this?

With a limited amount of quality stock, buyer competition has intensified, driving a willingness to pay a premium in this highly sought-after pocket. As a result, the remaining supply has become increasingly attractive.

North Geelong is seeing high rental yields at 3.6%². Why is North Geelong such an attractive suburb for investors?

North Geelong borders Geelong West, a suburb currently delivering strong rental returns. Given its proximity, growing number of renovated homes and new builds, the suburb is seeing increased rental demand. This has driven higher rental prices in the area and, in turn, strengthened overall yields.

69 Buckley Falls Road, Highton SOLD $1,305,000

Ownership

Source: ABS Census 2021 Data

City of Greater Geelong

  • Own
  • Purchasing
  • Rent
  • Other

Dwelling type

Source: ABS Census 2021 Data

City of Greater Geelong

House
86%
Semi detached
11%
Unit / apartment
3%
  • House
  • Semi detached
  • Unit / apartment

What does FY27 and beyond look like for the Geelong property market?

We expect consistent results with no dramatic changes. Interest in the region will only continue to grow, and we are very optimistic about Geelong’s future.

27 Stubbs Avenue, North Geelong SOLD $915,000
12 Wellington Street, Geelong West SOLD $1,050,000
11 Aphrasia Street, Newtown SOLD $3,700,000

Fast Five with Marcus Falconer

Favourite street
Alexandra Avenue, near Geelong Botanic Gardens and Eastern Beach waterfront.

Local secret
Lunan Avenue Park, discreetly tucked away in the small pocket of Drumcondra.

Memorable sale
11 Aphrasia Street, Newtown, one of the original homesteads of Newtown, built in 1873 by a prominent Geelong grain merchant.

Design focus
Warm minimalism – clean lines, texture, natural materials and earthy palettes, and nature-centric design bringing the outdoors in.

One to watch
The suburb of Fyansford offers a blend of heritage character and contemporary design.

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